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Old 7th July 2012, 10:33 PM
springjack springjack is offline
Cultist on the Rampage
 
Join Date: Sep 2009
Location: Lisbon, Portugal
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Quote:
Originally Posted by bizarre_eye@Cult Labs View Post
The 'limited' aspect is more to do with the steelbook packaging.

It wouldn't make sense for Arrow to make the dual format releases limited, as they aid as a good bridging mechanism for those who are thinking of adopting Blu-ray in the near future, those that don't necessarily have access to a BD player all the time, and those that may want to lend out their films to friends etc. The vast majority of people who fit into this category would also not want to shell out extra dough for a steelbook just to get the DVD.

It is also a much cheaper option than releasing both an Arrow Video BD and a separate DVD variant (as per their previous releases). Next year, we'll no doubt also see a bare-bones Arrowdrome release for the purely DVD only / budget buying crowd.

Arrow do seem to be heavily experimenting with their marketing strategy, and it will be interesting to see how it plays out and whether it works financially for them.

We may get to a point where we're just looking at Arrow Video BD only and Arrowdrome DVD released together. That would probably be one of the cheapest options for Arrow, and would satisfy all parties to a degree. However, I'd rather they stayed on the track of trying to please their fans and including some juicy limited editions now and then.
And arenĀ“t those dual-format coutumers your refer to as "thinking of adopting Blu-ray in the near future" entitle to choose the limited release?

It you say it wouldn't make sense for Arrow to make the dual format releases limited, why the steelbook of King of New York was dual?
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