Since the covers are deliberately yellow in the style of old Giallo paperbacks I'd say it was definitely by design.
Shameless are probably only releasing AMSTERDMANED because the people behind Cine-Excess have talked them into it.
Their parent label Argent has put out around 20 releases and all but one - ATTACK FORCE Z - is Italian. And they only did that because it was owned by the same Italian licensor they got most of their Argent/Shameless titles from.
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